We hope you all are enjoying our speaker snapshots – because we’re dishin’ up some more! BOLO the Blog would like to introduce you to Laurie Buczek of Intel who will be leading the Facebook 2.0 Super Forum.
BOLO: What do you like to discuss with close friends?
Laurie: My closest friends and I have a full spectrum of topics and a variety of point-of-views. Usual topics range from politics, new business ideas, education, family, travel to impacting our community. Any topic and differing view can be safely discussed – which is why they are my closest circle of friends.
BOLO: What do you love about the marketing industry?
Laurie: The endless creativity.
BOLO: What do you hate about it?
Laurie: We easily fall into group think and are attracted to shiny objects.
BOLO: Why do you think your BOLO topic is important in today’s marketing climate?
Laurie: The power has shifted to consumers – they decide how and when they engage with brands. Too many brands “climb the Facebook mountain” without a solid strategy to move beyond impressions. In today’s market, a company’s long-term success could hinge on their ability to leverage Facebook as a powerful customer engagement tool.
BOLO: List 5 things about you that only your (best friend/spouse/dog) knows about you?
Laurie: Here’s a peek into the inner sanctum:
1. I love peas.
2. This “chick” fishes.
3. Growing up I wanted to be a veterinarian.
4. My iPod has a lot of club DJ music (i.e. Paul Van Dyke).
5. My first “rebel” act was to refuse to play basketball as a kid because girls were only allowed to play half court.
BOLO: If you’ve attended BOLO before, what was your favorite memory? If you haven’t attended, what are you looking forward to the most?
Laurie: This is my first time attending. I am really looking forward to getting inspired by the wealth of innovative marketing thought-leadership.
BOLO: What other BOLO speaker(s) are YOU excited to hear/see/drink under the table?
Laurie: I gotta see the fancy new red suit Jeff Moriarty bought especially to MC the Vaudeville evening at BOLO. I always enjoy Jay Baer’s presentations. I am especially excited to meet my brilliant panel — Sree Sreenivasan, Jay Feitlinger and Jeff Widman.
LAURIE BUCZEK (Facebook 2.0 Super Forum Leader) is the Enterprise Marketing Manager for Intel Corporation’s Storage Group. Before Intel, she worked for Forrester Research and Gateway.